Website and brandSaaS
Inclusive workplaces, explained with clarity
A website for Kelp, which helps organizations build workplace cultures with inclusion and diversity at the core.
About the brand
About Kelp
Founded in 2013, Kelp is committed to helping workplaces achieve their potential through safety, inclusivity and employee well-being. It works to set new standards in HR practices across the employee lifecycle.
The goal
What the site needed to do
01Lead with the missionThe homepage opens on building workplaces with inclusion and diversity at the core.
02Organize the offerAbout Us, Solutions, Resources and Join Us menus organize the site.
03Invite partnersPartner With Us and Connect With Us calls to action sit in the header and the hero.
The experience we created
The experience we created
A website that earns trust
AI-ready website builds that rank, load fast and turn visits into sales conversations.