SEO

Oxigen Wallet

Ranked Oxigen Wallet On The First Page Of SERP For The Majority Of Operator Related Keywords

About the Brand

Oxigen Services is India’s leading payment solution provider having a large retail network for recharges, money transfer, and bill payments. wallet was getting a good amount of web traffic from organic searches, but they were not ranking on a web search, for any operator related queries (Vodafone recharge, Airtel bill payment etc.)

Target

The target was to rank on the first page on a web search for operator related keywords. With many e-wallets in the competition already listed on the first page of Google, Oxigen needed to feature in operator related keyword searches with high search volume and high competition.

Strategy

The target was to rank on the first page on a web search for operator related keywords. With many e-wallets in the competition already listed on the first page of Google, Oxigen needed to feature in operator related keyword searches with high search volume and high competition.

Results

2 Weeks

Within 2 weeks , the website started showing results. It began ranking for all operator related queries, and within a month a majority of industry-related operator keywords started to appear on the first page of the web search.
31% Increase

There was an increase in organic traffic by 31% within the next month, and a majority was from non branded operator buckets.